Short answer
Free QR trackers are useful for validation and low-volume campaigns. Upgrade when limits start affecting reporting, reliability, or team workflows.
What to compare in free plans
Use this checklist before choosing a tool:
- Monthly scan cap and what happens at the limit
- Data retention window (for example, 30, 90, or 365 days)
- Export access (CSV/API/webhooks)
- Custom domain support
- Team roles and permissions
- Bot filtering and analytics quality controls
Practical free-tier limits
Most free tiers constrain one or more of the following:
- Scan volume
- Number of active QR codes
- Historical reporting depth
- Integrations and automation
- Branding control
When to upgrade
Upgrade when any of these become true:
- You need full-funnel reporting over multiple months
- Campaigns can exceed the monthly scan limit
- You need exports or API-driven reporting
- More than one person manages campaigns
- You need stable branded links/domains
Frequently asked questions
Are free QR trackers less accurate? Usually the core scan logging is similar. The bigger difference is limits on retention, filtering, and exports.
Can I start free and migrate later? Yes, but check whether historical data is retained when upgrading.
What is the most common upgrade trigger? Teams outgrow retention and export limits before they outgrow QR generation itself.
Additional context
Use this page as a baseline reference and validate details against your current campaign setup, reporting requirements, and compliance obligations before rollout.
About the Author
Laurent Schaffner
Founder & Engineer at Linkbreakers
Passionate about building tools that help businesses track and optimize their digital marketing efforts. Laurent founded Linkbreakers to make QR code analytics accessible and actionable for companies of all sizes.
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