Linkbreakers + Bird: QR-triggered multichannel messaging

Short answer

Linkbreakers fires a webhook when a QR code is scanned or a form is submitted. Bird (formerly MessageBird) receives that event through an automation platform and triggers a messaging flow — SMS, WhatsApp, email, or a combination — to the contact whose details were captured. This connects your offline QR campaigns to Bird's multichannel communication platform, enabling instant and automated outreach across the channels your customers prefer.

Quick summary

• Trigger Bird SMS, WhatsApp, and email flows from Linkbreakers QR scan and form submission events
• Send immediate transactional messages — confirmations, vouchers, instructions — on scan
• Enroll contacts in Bird automation flows for multi-step follow-up sequences
• Track which physical campaigns generate the most Bird-driven conversations
• Works with Bird's Flows automation builder for no-code multichannel journey design
• Ideal for retail, events, hospitality, and any campaign where immediate mobile follow-up drives conversion

What you can do with Bird + Linkbreakers

Bird is a customer communications platform built around high-volume, multichannel messaging — SMS, WhatsApp, email, and more — with a Flows builder that lets you design automated communication journeys without code. When triggered by a Linkbreakers QR scan or form submission, Bird can send an immediate transactional message and then continue the conversation across multiple touchpoints over days or weeks.

The combination is particularly powerful for campaigns where the visitor's phone number or email is captured at a physical touchpoint and immediate follow-up on their preferred channel is critical to conversion. Unlike standard email sequences, Bird's multichannel capability means you can reach the contact on SMS, WhatsApp, and email depending on their preferences and response behavior.

Use case	How it works	Business value
Scan → SMS confirmation	QR scan with phone capture → webhook → Bird SMS	Immediate confirmation on the channel with the highest open rate
Event QR → Bird sequence	Form submission → webhook → Bird contact enrolled in follow-up flow	Multi-step, multichannel nurture without separate platform
Retail QR → transactional WhatsApp	Product scan + phone → webhook → Bird WhatsApp message	Product confirmation or voucher via the customer's preferred app
Hospitality QR → SMS check-in confirmation	Hotel QR → form → Bird SMS with booking reference	Instant confirmation that meets guest expectations
Campaign alert → internal SMS	High-value QR scan → webhook → Bird SMS to sales rep's phone	Sales rep notified on their phone instantly
Re-engagement sequence	First scan → Bird immediate message → scheduled follow-ups	Automated multi-day campaign triggered from a single scan

Key use cases

Send an instant SMS confirmation when a visitor scans and submits

SMS messages have open rates north of 90%, making them the highest-engagement channel for immediate follow-up. When a visitor scans a QR code, fills in a form that captures their phone number, and submits, the Linkbreakers webhook fires and your automation platform triggers a Bird SMS transactional message within seconds. The visitor receives a confirmation, a voucher code, a booking reference, or a thank-you message on their phone before they have even put it down.

For retail campaigns, this turns a QR scan into an immediate, tangible moment — the customer scans a product at a shelf, registers their phone number, and receives a discount code on their phone that they can use at checkout that same visit.

Enroll event attendees in a Bird multichannel follow-up flow

After a trade show or conference, the follow-up window is short. Research consistently shows that lead response rates drop sharply within 24 hours of a meeting. By enrolling Linkbreakers-captured event contacts in a Bird Flow immediately on form submission, you can run a structured multi-step, multichannel follow-up: an SMS immediately after the scan ("Great to meet you at [Event]"), an email the next day with relevant content, a WhatsApp message later in the week, and another email a week later with a case study or offer.

Each step in the Bird Flow can include personalization using the form data captured by Linkbreakers — the contact's name, their stated interest, the event name. The entire sequence runs automatically without any manual outreach from your team.

Send a transactional WhatsApp message for retail product scans

In markets where WhatsApp is the dominant communication channel, a transactional WhatsApp message beats an email for immediate engagement. When a customer scans a product QR, submits their phone number (with WhatsApp opt-in), and the form is submitted, Bird can send a pre-approved WhatsApp template message immediately. This might be a purchase confirmation, a product care guide, a warranty confirmation, or a promotional voucher.

Because the message goes through Bird's WhatsApp Business Platform integration, it is a compliant, tracked message with delivery receipts — not just a link to a WhatsApp chat. Your team can see that the message was delivered and read, and Bird's Flow can trigger the next message based on whether the contact responds.

Alert your sales team via SMS when a high-value QR code is scanned

Not every Bird message needs to go to the contact. Bird can also send internal SMS alerts to your team. When a high-value QR code — on a premium product, a VIP event badge, or a key co-marketing piece — is scanned and a form is submitted, your automation platform can trigger a Bird SMS to the relevant sales rep's phone number with the contact's details and a link to the new CRM record. The rep is notified instantly on their phone and can reach out to the hot lead within minutes.

How to connect Bird with Linkbreakers

1. Log in to app.linkbreakers.com and open the link you want to connect to Bird.
2. In the link's workflow editor, add a form step with the fields you need — at minimum, a phone number field for SMS and WhatsApp, or an email field for email messages.
3. In the link's settings, locate the outgoing webhook field.
4. In your automation platform (Zapier, Make.com, or n8n), create a new flow triggered by a webhook. Copy the generated webhook URL.
5. Paste the webhook URL into the Linkbreakers outgoing webhook field and save.
6. Perform a test scan and form submission to send a sample payload.
7. In your automation platform, add a Bird action step. Depending on your Bird plan and integration, this may be a direct HTTP request to Bird's API or a dedicated Bird connector.
8. Configure the Bird API call to send the appropriate message (SMS, WhatsApp, or email) to the phone number or email address from the Linkbreakers form submission, using a pre-approved Bird message template.
9. Optionally, configure a Bird Flow that the contact is enrolled in after the initial message, for multi-step follow-up.
10. Activate the automation. All future qualifying form submissions will trigger Bird messages automatically.

Frequently asked questions

Does Bird have a native connector in Zapier or Make.com? Bird has its own API that can be called via HTTP request nodes in Make.com or n8n, or via the generic Webhooks step in Zapier. Some automation platforms may also have a dedicated Bird connector. Check your automation platform's connector library for the most current options, or use Bird's REST API directly via an HTTP request step.

What Bird plan is required for SMS and WhatsApp messaging? Bird's messaging features (SMS, WhatsApp, email) are available on paid Bird plans. WhatsApp Business Platform access through Bird requires a verified WhatsApp Business Account and approval from Meta. Check Bird's current pricing and onboarding requirements for the channels you want to use.

Can I send WhatsApp messages from a QR scan trigger without WhatsApp Business API? For outbound WhatsApp messages triggered by your system (as opposed to responses to user-initiated conversations), the WhatsApp Business Platform (API) is required. This is because WhatsApp prohibits sending unsolicited outbound messages through the standard app. Bird's WhatsApp integration uses the Business Platform. Ensure your contact has opted in to receive WhatsApp messages before sending.

How do I ensure GDPR and SMS compliance when sending messages triggered by QR scans? Your Linkbreakers form step should include an explicit consent checkbox for receiving SMS or WhatsApp messages, and your privacy policy should be linked or referenced. Only contacts who provide consent should receive outbound messages. Your automation platform can filter the Bird trigger based on whether the consent field was checked.

Can Bird's Flows replace the automation platform (Zapier/Make.com) for this integration? Bird's Flows are excellent for the messaging and communication steps after a contact exists in Bird. However, Bird Flows require a trigger event within Bird's ecosystem. The Linkbreakers-to-Bird connection still requires an automation platform to receive the Linkbreakers webhook and create or update the Bird contact before a Bird Flow can be triggered. The automation platform acts as the bridge; Bird Flows handle the subsequent messaging journey.

What is the typical latency between a QR scan and the Bird message being received? The total latency includes: Linkbreakers webhook processing (near-instant), automation platform processing (typically 1-5 seconds), Bird API processing (1-3 seconds), and carrier/WhatsApp delivery (varies). In practice, most contacts receive the message within 10-30 seconds of submitting the form. For SMS, delivery is typically faster than for WhatsApp, which has additional delivery status stages.

Limits and caveats

• Integration availability may vary by plan. Visit app.linkbreakers.com to check your current plan.
• Webhook delivery depends on third-party service uptime and configuration.
• Feature availability on connected platforms depends on your subscription with those services.