Linkbreakers + Make.com: automate QR code workflows without code

Short answer

Linkbreakers sends a webhook payload every time someone scans a QR code or submits a form embedded in your workflow. Make.com receives that payload as a trigger and executes any scenario you build — from updating a CRM record to sending a Slack message. This connection lets you automate the full offline-to-online journey without writing a single line of code.

Quick summary

• Trigger Make.com scenarios automatically on every QR scan or form submission
• Pass scan metadata — location, time, device type, form field values — into any downstream app
• Build multi-step automations with conditional logic, filters, and data transformers
• Connect to 1,500+ apps in the Make.com ecosystem from a single webhook
• No developer required: visual scenario builder handles the entire flow
• Works with Linkbreakers workflows including redirects, forms, password gates, and multi-link pages

What you can do with Make.com + Linkbreakers

Linkbreakers QR codes are not just static redirects. Each scan event carries rich metadata — the visitor's country, device, time of scan, and any form data they submitted — and Linkbreakers can forward all of that to Make.com via webhook. Once Make.com receives the event, you can route it through hundreds of modules to transform, filter, and act on the data.

The combination is especially powerful for teams that run physical marketing campaigns. A flyer at a trade show, a QR code on product packaging, or a business card handed out at a conference can all feed structured data into your CRM, your email platform, or your internal dashboards — automatically, in real time.

Use case	How it works	Business value
Auto-add leads to CRM on scan	Webhook fires → Make.com maps form fields → CRM record created	No manual data entry after events
Slack alerts for hot leads	Scan event → filter by country or source → Slack message to sales channel	Sales team notified instantly
Trigger email sequences	Form submission → Make.com → email platform adds contact to sequence	Immediate follow-up without human intervention
Sync scan data to Google Sheets	Every scan → Make.com appends a row with metadata	Real-time campaign analytics in a familiar tool
Route segments to different tools	Scan → filter by form answer → branch to HubSpot or Salesforce	Segment leads by product interest at capture time
Daily scan digest	Schedule + Linkbreakers data → summarize → send email or Slack digest	Campaign performance overview without logging in

Key use cases

Automatically add event leads to your CRM

When you run a booth at a trade show, you need every visitor's contact details in your CRM before the event ends. Set up a Linkbreakers form step in your QR workflow — name, email, company — and connect it to Make.com. The scenario receives the form submission payload, maps the fields to your CRM's contact object, and creates or updates the record immediately. By the time the visitor walks away, they are already in your pipeline.

This works with HubSpot, Salesforce, Pipedrive, Zoho, Freshsales, and any other CRM that Make.com supports. You can also add conditional logic: if the visitor selects "Enterprise" as their company size, route them to Salesforce and assign to a specific sales rep; otherwise, add them to HubSpot with a starter tag.

Send real-time Slack alerts when a key QR code is scanned

Not every scan needs a Slack message, but some do. If you have a high-value QR code on a premium product, at a VIP event, or on a co-marketing piece with a partner, you want your team to know the moment someone scans it. Make.com lets you filter the incoming webhook — for example, only trigger the Slack notification if the visitor is in a target country or submitted a form with a specific answer — so your channel stays clean and relevant.

The Slack message can include the scan time, the visitor's form data, the QR code name, and a direct link to the contact record you just created. Your team gets full context without switching tools.

Trigger personalized email sequences from QR form submissions

A QR code on a product box drives a scan. The visitor lands on a Linkbreakers form step and enters their email to register their purchase. Make.com receives that submission, adds the contact to your email platform, and enrolls them in a post-purchase nurture sequence. The entire flow — from physical packaging to automated email — runs without any manual work.

You can extend this further: use Make.com's data transformer to calculate a follow-up date, set a custom field based on the product they registered, and tag them for re-targeting in your ad platform. One scan triggers a cascading set of actions across your entire stack.

Sync all scan data to Google Sheets for campaign analysis

Marketing teams often need a unified view of campaign performance across multiple QR codes, channels, and time periods. Make.com can append every scan event to a Google Sheet row — including the QR code name, campaign tag, scan timestamp, visitor country, device type, and any form values. Over time, this creates a structured dataset you can slice with Pivot Tables, connect to Looker Studio, or share with stakeholders who do not have Linkbreakers access.

How to connect Make.com with Linkbreakers

1. Log in to app.linkbreakers.com and open the link (QR campaign) you want to automate.
2. In the link's workflow editor, add or confirm the step you want to trigger on — a form submission or a scan event.
3. Navigate to the link's settings and copy the webhook URL provided by Linkbreakers (or set up an outgoing webhook pointing to a Make.com webhook module URL).
4. In Make.com, create a new scenario and add a Webhooks > Custom webhook module as the trigger. Copy the webhook URL Make.com generates.
5. Paste the Make.com webhook URL into the Linkbreakers webhook destination field and save.
6. Trigger a test scan or form submission to send a sample payload to Make.com.
7. In Make.com, click Re-determine data structure to parse the incoming payload and map the available fields.
8. Add downstream modules — CRM, email, Slack, Google Sheets, or any other app — and map the Linkbreakers fields to the inputs those modules expect.
9. Turn the scenario on. From this point, every qualifying scan or submission fires the automation.

Frequently asked questions

Does Make.com receive data from every scan, or only form submissions? You can configure the webhook to fire on any workflow event — a raw scan (QR code opened), a form submission, or a specific step completion. If you only want data when a visitor fills in the form, point the webhook at the form step's submission event.

What data does Linkbreakers send to Make.com? The payload includes the scan timestamp, the visitor's country and device type, the QR code and link identifiers, any UTM parameters attached to the link, and — if a form step was completed — all form field values keyed by the field names you defined.

Can I filter scans before they reach Make.com? Yes. You can add Make.com's built-in filter or router modules immediately after the webhook trigger. Only payloads that meet your conditions — specific country, form answer, time of day — will proceed to the action modules. Scans that do not match are ignored without error.

Is there a limit on how many scenarios I can connect to one Linkbreakers link? Linkbreakers supports one outgoing webhook per link. If you need to send the same event to multiple destinations, use Make.com as the hub: receive the single webhook and use multiple parallel routes within the scenario to send data to several tools simultaneously.

What happens if Make.com is temporarily unavailable when a scan fires? Make.com queues incoming webhook payloads for a short period. If the scenario is offline briefly, payloads are typically processed once the scenario comes back online. For mission-critical flows, enable error handlers in your Make.com scenario to catch and re-process failed executions.

Do I need a paid Make.com plan? Make.com's free plan includes a limited number of operations per month. For high-volume QR campaigns, a paid Make.com plan is recommended. Linkbreakers does not charge additionally for webhook usage, but check your Linkbreakers plan for any webhook feature availability.

Limits and caveats

• Integration availability may vary by plan. Visit app.linkbreakers.com to check your current plan.
• Webhook delivery depends on third-party service uptime and configuration.
• Feature availability on connected platforms depends on your subscription with those services.