Linkbreakers + Google Forms: QR-powered data capture

Route QR code scans to Google Forms for lightweight data collection — track offline campaign performance and sync responses to Google Sheets automatically.

Integrations
7 min read
By Laurent Schaffner
Updated February 18, 2026

Short answer

Linkbreakers QR codes redirect scans to any Google Form URL, giving you Linkbreakers' scan analytics on top of Google Forms' familiar data collection experience. Every scan is tracked in Linkbreakers, and every form response lands automatically in the linked Google Sheet — giving you a two-layer view of your offline campaign: who scanned and who completed the form.

Quick summary

  • Route QR scans to any Google Form URL with full Linkbreakers scan tracking
  • Automatically capture all responses in Google Sheets for real-time data access
  • Pass form field values via URL parameters to pre-fill known data for returning visitors
  • Use Linkbreakers' analytics to measure scan-to-form-completion conversion rates
  • No additional tools or accounts required beyond Google Workspace and Linkbreakers
  • Works for event check-ins, product registrations, warranty forms, and feedback collection

What you can do with Google Forms + Linkbreakers

Google Forms is the most accessible form tool available — free, reliable, and familiar to almost everyone. When combined with Linkbreakers QR codes, it becomes a powerful physical-to-digital data collection tool that any organization can deploy without budget or technical expertise.

Linkbreakers provides the QR code, the tracking layer, and the analytics. Google Forms provides the form experience and the automatic Google Sheets response database. Together, they cover the full lifecycle of a data collection campaign: drive the scan, collect the data, and analyze the results.

Use case How it works Business value
Event check-in via QR → Google Form QR → Google Form with name + email fields Paperless check-in with automatic attendee list
Product warranty registration Package QR → Google Form → Sheets database Structured warranty records without manual entry
Feedback collection on packaging Product QR → satisfaction form → Sheets Continuous product feedback from engaged customers
Training session evaluation Session QR → evaluation form → Sheets Post-session feedback collected immediately
Contest or giveaway entry Promotional QR → entry form → Sheets Digital contest entries from physical marketing
Employee field reporting Internal QR → inspection form → Sheets Structured field data collection without a custom app

Key use cases

Paperless event check-in with automatic attendance tracking

Event organizers often manage check-in with printed lists, badge scanners, or custom apps — all of which have costs or limitations. A simpler approach: a Linkbreakers QR code at the event entrance that links to a Google Form with name, email, and ticket or registration number fields. Attendees scan on their phones, submit the form, and the response appears in Google Sheets immediately.

The event team can have the Google Sheet open on a tablet at the check-in desk, filtering and searching as attendees arrive. Linkbreakers' analytics show how many people scanned the QR code in total, while Google Sheets shows how many completed the form — giving you both the reach and the conversion data.

Product warranty registration from packaging

Physical product warranties are traditionally handled with printed cards that customers rarely return, or with clunky website forms that require navigating to the right page. A QR code on the product box links directly to a Google Form pre-configured with the product model and version pre-filled. The customer enters their name, email, and purchase date, and the warranty registration is complete in under a minute.

Google Sheets stores every registration with a timestamp, and the Linkbreakers analytics show which product variant's QR code is driving the most registrations. This data is valuable for both customer service (warranty claims) and marketing (understanding which products have the most engaged buyers).

Collect field inspection reports via QR

For operations and facilities teams, paper-based inspection forms are slow to process and easy to lose. A Linkbreakers QR code posted at each inspection location links to a Google Form with the location pre-identified. The inspector scans, fills in the form on their phone, and the completed report appears in Google Sheets immediately. Managers can see all inspections in a single Google Sheet, sorted and filtered without waiting for paper forms to be collected.

Because Linkbreakers tracks the QR code associated with each scan, you can confirm that inspections happened at the right location and at the right time — without adding any manual logging overhead.

Run a promotional giveaway from physical marketing

Promotional campaigns — product giveaways, contest entries, loyalty rewards — often require participants to take some digital action. A QR code on a product, a poster, or a receipt can link to a Google Form entry form. Participants fill in their details, submit, and are entered automatically. The Google Sheet becomes your entry database. Linkbreakers analytics show you which physical locations or materials drove the most entries.

How to connect Google Forms with Linkbreakers

  1. Create your Google Form with the fields you need. In Google Forms, click the Responses tab and connect a Google Sheet to store responses automatically.
  2. Click the Share icon in Google Forms and copy the form's URL. If Google Forms has generated a shortened URL for sharing, you can use that or the full URL.
  3. Log in to app.linkbreakers.com and create or open the link you want to use.
  4. In the link's workflow editor, set the redirect destination to your Google Forms URL.
  5. Optional — pre-fill known fields: append pre-fill URL parameters to the Google Forms URL. Google Forms supports pre-filling via URL parameters in the format ?entry.XXXXXXXX=value. Find the field entry IDs in the Google Forms URL when you use the "Get pre-filled link" feature.
  6. Generate your Linkbreakers QR code and publish the link.
  7. Test the QR code by scanning it and completing the form. Verify the response appears in Google Sheets.
  8. Monitor Linkbreakers analytics for scan count and Google Sheets for form completion count. The difference between the two is your scan-to-completion conversion rate.

Frequently asked questions

Is there any cost to using Google Forms with Linkbreakers? Google Forms is free for personal use and included in all Google Workspace plans. Linkbreakers costs depend on your plan. There is no additional integration fee for routing a QR code to a Google Form URL — it is simply a redirect.

How do I track which QR code a Google Form response came from if I use one form for multiple codes? Use Google Forms' hidden field feature. Add a question in Google Forms, mark it as not required and not visible in the form, and include it as a pre-filled URL parameter in your Linkbreakers destination URL. For each QR code, use a different pre-filled value for this hidden field. Each response in Google Sheets will then include the QR code identifier.

Can I pre-fill Google Form fields with data from the QR code? Yes. Google Forms supports URL-based field pre-filling. Use Google Forms' "Get pre-filled link" feature to find the parameter names for each field, then append those parameters with the appropriate values to the Linkbreakers destination URL. This is useful for pre-filling product names, location names, or event names based on which QR code was scanned.

Does Google Forms notify me when a new response comes in? Yes. In Google Forms, go to Responses > More options (the three-dot menu) and enable "Get email notifications for new responses." You can also use Google Sheets triggers or Google Apps Script to send custom notifications when a new response arrives.

Can I connect Google Sheets data to a CRM through this integration? Yes. Once responses are in Google Sheets, you can use Zapier, Make.com, or n8n to watch for new rows and create CRM records automatically. Alternatively, many CRMs have native Google Sheets connectors. This adds a step compared to using Linkbreakers' native form step with a direct webhook to your CRM, but it works well if Google Forms is your preferred data collection experience.

What happens to QR scan analytics in Linkbreakers if a visitor scans but does not complete the form? Linkbreakers records the scan event regardless of whether the visitor completes the Google Form. You can compare your Linkbreakers scan count against the Google Sheets response count to calculate your scan-to-completion rate, which is a useful metric for evaluating the quality of your QR code placement and the appeal of your form.

Limits and caveats

  • Integration availability may vary by plan. Visit app.linkbreakers.com to check your current plan.
  • Webhook delivery depends on third-party service uptime and configuration.
  • Feature availability on connected platforms depends on your subscription with those services.

About the Author

LS

Laurent Schaffner

Founder & Engineer at Linkbreakers

Passionate about building tools that help businesses track and optimize their digital marketing efforts. Laurent founded Linkbreakers to make QR code analytics accessible and actionable for companies of all sizes.