A visitor in Linkbreakers is a recognized client who scans a QR code and goes through the workflow system. Think of a visitor as a unified identity
that brings together all the interactions a person has with your campaigns, regardless of the device they use or the number of times they engage. It may be called the audience, identity, or customer in some CRMs; the idea is the same overall.
The visitor section is available from the dashboard.
Visitors are identified by a unique identifier, such as an email address or phone number.
This identifier serves as the key that connects all of a person's activities across different devices and touchpoints. Whether someone scans your QR code on their phone, tablet, or any other device, Linkbreakers can recognize them as the same visitor if they provide the same contact information.
Visitor recognition happens in two primary ways.
As users progress through Linkbreakers' internal workflow system, they naturally provide identifying information at various stages. This could be during sign-ups, form submissions, or other interactive elements within the platform's ecosystem.
For businesses with existing systems, visitors can be recognized through Linkbreakers API. This allows you to connect visitor data from your own applications, websites, or third-party platforms, creating a comprehensive view of user interactions even outside the Linkbreakers environment.
For example, activating conversion tracking and using LBID is a good example of how to integrate with external systems.
By aggregating devices and events under a single visitor profile, Linkbreakers provides powerful capabilities:
- Cross-device tracking: Know that the person who scanned your QR code on their phone is the same person who later engaged on their laptop
- Complete journey mapping: See the full path from initial QR scan to final conversion
- Direct communication: Contact visitors directly through their email or phone number
- List building: Create targeted mailing lists based on visitor behavior and preferences
- Campaign attribution: Understand which campaigns drive the most valuable visitor engagement
This visitor-centric approach transforms anonymous QR code scans into meaningful customer relationships, enabling more effective marketing campaigns and better customer experiences.
Linkbreakers uses the visitor’s unique identifier (like an email or phone number) to connect interactions from different devices. When the same person provides their information again, they’re automatically recognized as one unified profile.
Yes, to a limited extent. Anonymous interactions are recorded but remain unlinked until a visitor provides identifying information through a workflow or integration step. Once identified, all past anonymous activity can be attached to their profile.
Yes. From the Visitors section in your dashboard, you can access a detailed timeline of each visitor’s interactions, including QR scans, completed steps, and conversions.
Absolutely. You can integrate your CRM or database using the Linkbreakers API to sync existing contacts and associate them with Linkbreakers' visitor profiles.
A scan is a single event (when someone scans your QR Code).
A visitor represents the person behind multiple scans and actions, their identity, history, and all their engagements in one place.
By linking every interaction to a single visitor, Linkbreakers gives you accurate campaign attribution, letting you see which QR Codes or workflows drive real engagement and conversions.
Yes. Visitor data can be exported through the API or dashboard for analysis, reporting via the CSV format, or integration with marketing tools.
Yes. All visitor data is handled securely on Linkbreakers’ backend and follows strict privacy standards. Identifiers and actions are protected and never shared with third parties without consent.
Yes, if two profiles belong to the same person (for example, they signed up once with an email and later with a phone number), they can be merged manually or via API logic for unified tracking. We can also help you with that, you just need to contact the support.
The Linkbreakers ID (LBID) is a unique identifier used to connect visitor activity across external systems. It’s especially useful for advanced integrations, conversion tracking, and CRM synchronization.
